‘CONCRETE’ PROMO

In order to retain and celebrate construction and building professionals, Cimaf Cameroon decided to organize an annual promotional campaign lasting four (4) weeks during which a multitude of accessories are offered.
The Muse agency calls this campaign the “concrete promo”. A "naming" that recalls the solidity of the brand’s offers.
The Concrete Promo is:

• Sales on all products
• One annual meeting
• A 360° campaigns, deployed throughout the national territory.