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		<title>The thousand and one flavors of Cameroon</title>
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		<dc:date>2008-12-31T23:00:00Z</dc:date>
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		<dc:subject>Neima</dc:subject>
		<dc:subject>Brand identity</dc:subject>
		<dc:subject>Campaign</dc:subject>
		<dc:subject>Design</dc:subject>
		<dc:subject>Film</dc:subject>
		<dc:subject>Print</dc:subject>

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&lt;p&gt;When Neima decides to reinvent its visual universe to better reflect its new brand identity, the results is an assertive, gourmet and colorful identity.
&lt;br class='autobr' /&gt;
This new identity is in line with recent market developments and its long-term strategy.
&lt;br class='autobr' /&gt;
It is also a new Ombrel signature &#171; Savours for life &#187; which evokes the brand as a range of products essential to the success of any good culinary preparation.
&lt;br class='autobr' /&gt;
And to top it all off, the launch of the Neima Brand Campaign. KEY ISSUES &lt;br class='autobr' /&gt;
How to make all (&#8230;)&lt;/p&gt;


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&lt;a href="https://agencemuse.com/We-Work-6" rel="directory"&gt;We Work&lt;/a&gt;

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		&lt;div class='rss_texte'&gt;&lt;p&gt;When Neima decides to reinvent its visual universe to better reflect its new brand identity, the results is an assertive, gourmet and colorful identity.&lt;br class='autobr' /&gt;
This new identity is in line with recent market developments and its long-term strategy.&lt;br class='autobr' /&gt;
It is also a new Ombrel signature &#171; Savours for life &#187; which evokes the brand as a range of products essential to the success of any good culinary preparation.&lt;br class='autobr' /&gt;
&lt;b&gt;And to top it all off, the launch of the Neima Brand Campaign.&lt;/b&gt;&lt;/p&gt;
&lt;h2 class=&#034;spip&#034;&gt;KEY ISSUES&lt;/h2&gt;
&lt;p&gt;How to make all Neima products known other than their rice as a competitive brand in an agri-food market occupied by huge competitors with great reputation.&lt;/p&gt;
&lt;h2 class=&#034;spip&#034;&gt;MAIN IDEAS&lt;/h2&gt;
&lt;p&gt;&lt;span class=&#034;spip-puce ltr&#034;&gt;&lt;b&gt;&#8211;&lt;/b&gt;&lt;/span&gt; Market the product for well-being and quality in order to position Neima as THE healthy nutrition brand.
&lt;br /&gt;&lt;span class=&#034;spip-puce ltr&#034;&gt;&lt;b&gt;&#8211;&lt;/b&gt;&lt;/span&gt; Stand out with an authentic tone, culturally rooted in the habits of our targets.
&lt;br /&gt;&lt;span class=&#034;spip-puce ltr&#034;&gt;&lt;b&gt;&#8211;&lt;/b&gt;&lt;/span&gt; Offer a unique taste experience in a family setting with the main focus on the pleasure of the table.&lt;/p&gt;&lt;/div&gt;
		
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<item xml:lang="en">
		<title>Les milles et une saveurs du Cameroun</title>
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		<dc:date>2008-12-31T23:00:00Z</dc:date>
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		<dc:language>en</dc:language>
		


		<dc:subject>Neima</dc:subject>
		<dc:subject>Brand identity</dc:subject>
		<dc:subject>Campaign</dc:subject>
		<dc:subject>Design</dc:subject>
		<dc:subject>Film</dc:subject>
		<dc:subject>Print</dc:subject>
		<dc:subject>Book</dc:subject>

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